“My story stems from the beauty of my country’s fairytales. This beauty, together with the local unique history leads me to discover over and over again the grace of the woman. They make me discover the freshness, the fragility, femininity and joyfulness of life.
The natural beauty and sensibility of my girls are inspiring to me. Their vulnerability makes me dream. I don’t care about the product of commercial messages which always portray women as strong and independent. I care about the deeper true value of a human being and about her honest beauty, which comes from the purity of nature.”
The Brand
Adrian Oianu label was launched on the market in 2006 with the designer’s new collection of contemporary dresses -“I live again”. The collection was named after the book with the same title, written by Princess Ileana of Romania, daughter of Queen Marie and King Ferdinand.
The brand revolves around the personality of its’ designer. Since his return to Romania, 10 Collections have been launched over a period of 4 years, presented in more than 50 Fashion Shows.
Adrian Oianu is known for his approach to contemporary art experiments such as : Fashion Films Project (2006), The Beat (2007) or the latest project 153 DTMJ Collection (2009) — using 3Dimensional prints on silk, which can be seen with special 3D Glasses.
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The Design
“My story stems from the beauty of my country’s fairytales. This beauty, together with the local unique history leads me to discover over and over again the grace of the woman. They make me discover the freshness, the fragility, femininity and joyfulness of life.
The natural beauty and sensibility of my girls are inspiring to me. Their vulnerability makes me dream. I don’t care about the product of commercial messages which always portray women as strong and independent. I care about the deeper true value of a human being and about her honest beauty, which comes from the purity of nature.”
The Brand
Adrian Oianu label was launched on the market in 2006 with the designer’s new collection of contemporary dresses -“I live again”. The collection was named after the book with the same title, written by Princess Ileana of Romania, daughter of Queen Marie and King Ferdinand.
The brand revolves around the personality of its’ designer. Since his return to Romania, 10 Collections have been launched over a period of 4 years, presented in more than 50 Fashion Shows.
Adrian Oianu is known for his approach to contemporary art experiments such as : Fashion Films Project (2006), The Beat (2007) or the latest project 153 DTMJ Collection (2009) — using 3Dimensional prints on silk, which can be seen with special 3D Glasses.