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Not Cool Col­lec­tion — 21’st of June 2010

Adrian Oianu’s new col­lec­tion is a mas­ter­piece mix­ture of intri­cate details, inno­v­a­tive tex­tures and new types of volumes.

Also avail­able now : run­way video and spe­cial video by Per­oni Nas­tro Azzuro.

Main part­ners : Per­oni Nas­tro Azzuro, Red­bull Roma­nia, Sun­Plaza Mall Roma­nia, Vogue, Bucharest Hubb Cen­ter.

153 DTMJ Col­lec­tion — 7’th of Decem­ber 2009

Once again, with his lat­est col­lec­tion the designer points out that the most essen­tial ele­ments of Romania’s tra­di­tion can be brought to such a level that his design has a global con­tem­po­rary look.

His big inter­est in explor­ing new dimen­sions of applied art resulted in the 3Dimensional prints on silk, which have been real­ized in col­lab­o­ra­tion with Aus­trian artist Thomas Anton Binder. The prints can be seen with spe­cial 3D glasses and peo­ple wore them live dur­ing the show.

Also avail­able now: col­lec­tion details, run­way video and inter­views.

Main Part­ners: Per­oni Nas­tro Azzuro, Binder­trit­ten­wein, Sebas­t­ian Devos

Pasarela Bucharest/Paris Fes­ti­val May 2009

Pasarela Fes­ti­val Bucharest/Paris is one of the most impor­tant fash­ion events in Roma­nia. The con­cept was built by the Artis­tic Direc­tor of the Fes­ti­val — Mr. Philippe Guilet de Saint Mart and by His Excel­lence Ambas­sador Henri Paul (French Embassy in Roma­nia) with the sup­port of Cul­tural French Insti­tute in Bucharest (Mr Didier Mon­tagne). They brought to Roma­nia impor­tant names of French Fash­ion Indus­try, such as : Didier Grum­bach, Sylvie Grum­bach, Ann Valerie Hash or Pierre Berge.

Adrian Oianu was the Roman­ian designer invited by the French Embassy to launch his new col­lec­tion in the sec­ond edi­tion of  Pasarela Bucharest/Paris Fes­ti­val 2009.

In this col­lec­tion, strong related to Roman­ian fairy-tales’ roots “Jocul Ielelor”, Oianu focus on the rein­ter­pre­ta­tion of spe­cific Roman­ian tra­di­tional ele­ments, from the vil­lages, in a con­tem­po­rary view. The spon­ta­neous but in the same time very accu­rate way of sewing, the wanted unfin­ished cuts, the pure, sim­ple (but not sim­plis­tic) forms and vol­umes, the hand-made tex­tures on fab­rics, the illu­sion of the imper­fect col­ors, they all give you a hint about the Roman­ian Vil­lage and the way of liv­ing there. It is about the reflec­tion on the purity lost in the big cities and found in the mid­dle of the Roman­ian nature, trans­lated in a con­tem­po­rary and pre­cious look.

For a com­plete show atmos­phere, Eugene Al Pann, a Roman­ian con­tem­po­rary artist cre­ated spe­cial sur­re­al­is­tic art forms, dressed in Oianu design, which where float­ing up in the air.

Also avail­able now : col­lec­tion details and run­way video

Lim­ited Edi­tion II Col­lec­tion — Decem­ber 2008

In a sec­ond edi­tion of the char­ity event orga­nized by Adrian Oianu for Spe­cial Olympics Roma­nia, a new prêt-à-porter col­lec­tion of unique dresses, “Lim­ited Edi­tion II”, was launched.

This time ele­gance was trans­lated in fine cuts and com­pleted the look of the every­day source of inspi­ra­tion for Adrian, which is the Roman­ian authen­tic and frag­ile beauty.

Also avail­able now : col­lec­tion details and run­way video.

Main part­ners : Per­oni Nas­tro Azzuro, Seg Team, M&C Trad­ing, Rom­strade, Ren­o­va­tio Solar, World­Class Romania.

No 11 — the Teacher Col­lec­tion — Octo­ber 2008

After the last col­lec­tions, where pas­tel and uni-colors seemed to be the last word in Oianu’s col­lec­tions, he came now with a painterly eye giv­ing a large spec­trum of shocking-bright prints mix­tures. It is the first time the designer explores in almost every piece the play­ful fusion of prints. Using the big frame glasses, the col­lec­tion give the feel­ing of a con­tem­po­rary return of Nana Mousk­ouri with a 70’s feel­ing prep look.

Dur­ing the show there where spe­cific mes­sages pro­jected on the wall or that you could hear dur­ing the sound­track, for “wear­ing design” aware­ness. Once again, Adrian is straight in his belief that fash­ion design should be con­sumed such as art or music and is part of every­day life.

Also avail­able now : col­lec­tion details and run­way video.

Main part­ners : Mer­cedes Benz (Autok­lass Bucharest), Epson, Aqua­tique, Zen Dia­monds, Per­oni Nas­tro Azzuro

No 10 Col­lec­tion - June 2008

“We have sen­si­tive fem­i­nin­ity” would shout again on the cat­walk the designer’s dresses. This is a new exam­ple that con­ti­nu­ity of the style doesn’t mean rep­e­ti­tion. It means explo­ration of new cuts, vol­umes, flu­id­ity and another atti­tude of the Silk — his favorite fab­ric. Every­thing comes together again very nat­ural, very appeal­ing and very har­mo­nious. The sex­u­al­ity is not aggres­sive but you could say it’s a noisy state­ment of purity and grace.

The col­lec­tion was pre­sented dur­ing a char­ity event (Stars Wheel­chair Com­pe­ti­tion) orga­nized by the designer for Moti­va­tion Foundation.

Also avail­able now : Details and Run­way Video.

Main Part­ners : Car­refour Roma­nia, Skoda (Porsche Roma­nia), Romt­ele­com, Fin­lan­dia Vodka and Red­bull Romania.

Lim­ited Edi­tion I Col­lec­tion — Decem­ber 2007

“Lim­ited Edi­tion I” was pre­sented dur­ing the first edi­tion of Spe­cial Olympics event and it was orga­nized by Adrian Oianu in one of the most beau­ti­ful build­ings in Bucharest — The CEC Palace.

A 20’s inspi­ra­tion sophis­ti­cated line of dresses was com­pleted by sig­na­ture details such as orna­men­tal stones and splash­ing tex­tures. Orig­i­nal col­ors such as mus­tard yel­low were like a flash of light among basic but graph­i­cal combinations.

Also avail­able now : Details and Run­way Video

Main Part­ners: Car­refour Roma­nia, Mercedes-Benz (Autok­lass Roma­nia), Per­oni Nas­tro Azzuro, Cam­pari, Red-Bull, L’oreal Professionel

The Beat Col­lec­tion — Octo­ber 2007

“The Music Fash­ion Show”  — a visual spec­tac­u­lar hap­pen­ing where “The beat” shaken the peo­ple in a visu­ally and audi­tory way. A new tech­no­log­i­cal appli­ca­tion on design was shown for the first time in Roma­nia, which was named : ” the vir­tual print”. This, pro­jected live on the white dresses, gave us a hint about what the future may look like in fash­ion — peo­ple wear­ing a TV-Print on the clothes. This way the col­ors and the images could change every­day and the way we would want to. This was a mix­ture between visual art and con­tem­po­rary technology.

The vibra­tion of the sound goes through the mul­ti­sur­faced and the color pulse. A very fine line at the bor­der between the dress and the trench­coat is explored by ana­lyt­i­cal eye of Oianu and gives us in the end a new piece with orna­men­tal zip­pers — The Tress. The Tress can also stand for the con­cept of the show — being a sym­bol for dif­fer­ent types of nowa­days music fusion.

Also avail­able : details and run­way show.

Main Part­ners : Mercedes-Benz (Autok­lass Cen­ter), Asti (Lerida Roma­nia), Per­oni Nas­tro Azzuro, Red-Bull Romania

Juveni­fi­ca­tion Col­lec­tion — June 2007

A sub­tle math­e­mat­i­cal exer­cise applied with stub­born pre­ci­sion on every sin­gle dress gives us another exam­ple of how tra­di­tional Roman­ian shirt can be max­i­mum reduced to uni­ver­sal con­tem­po­rary ele­ments. The dress, per­fect for almost every age is enough for spring or sum­mer days. Hand-made applied pre­cious stones and orig­i­nal tex­ture on design give you the real feel­ing you don’t need to think of any­thing else to put on.

Also avail­able now : details and run­way show.

Main Part­ners : Per­oni Nas­tro Azzuro, Cam­pari, Nescafe Xpress

Cinecitta Col­lec­tion — March 2007

The vol­umes explo­ration, the tex­tures, the pre­cious sur­face are now applied in a new direc­tion for the designer — the trench­coat. The atmos­phere reminded us of Fellini’s sophis­ti­cated and mys­te­ri­ous woman, com­ing from the Cinecitta movie set, with a power which is empha­sized espe­cially by her frag­ile femininity.

Also avail­able : details and run­way movie.

Main Part­ners : Audi (Porsche Roma­nia), Cam­pari, Per­oni Nas­tro Azzuro, Canon

5Th Col­lec­tion — Novem­ber 2006

The col­lec­tion is inspired by 80’s look, Roman­ian peas­ant and Ortho­dox priests tra­di­tional cos­tumes but in a very sub­tle, min­i­mal way. The eth­ni­cal is elim­i­nated for good and the con­tem­po­rary comes to light. There is a spe­cific non­cha­lant look, every­thing seems to be very easy, very nat­ural, very sim­ple but in the same time extremely sophis­ti­cated and unique.

Also avail­able : details and run­way video.

Mai Part­ners : Per­oni Nas­tro Azzuro, Canon, Audi (Porsche Romania)

“I live again” Col­lec­tion — June 2006

The first col­lec­tion launched by designer Adrian Oianu after his return­ing to Roma­nia is a new state­ment for his way of feel­ing reflected in -“I live again” designed dresses. The inspi­ra­tion came from the book of Princess Ileana of Roma­nia, the daugh­ter of Queen Marie and King Eduard and the sis­ter of King Carol II. The dis­cover of the source of unfin­ished ele­ments related to unique Roman­ian woman’s fragility, fem­i­nin­ity and pure­ness stands for a new direc­tion of Oianu’s cre­ativ­ity, for which now “he lives again”.

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